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ParexGroup SA, a French multinational, with headquarters in Paris, has teamed up with Mumbai based Apurva India Ltd.

Mumbai, 15 Apr, 2015 :

ParexGroup SA, a French multinational, with headquarters in Paris, has teamed up with Mumbai based Apurva India Ltd. to foray into the Indian market. ParexGroup is a global leader in the manufacturing of innovative and high quality dry mix mortars and specialty solutions for sustainable and responsible construction. The new entity ‘ParexGroup Construction Products Pvt. Ltd.’ would be headed by Mr. Ashok Narayan Kate as its Managing Director. Mr. Kate is also the Managing Director of Apurva India Ltd, an established manufacturer of world class quality resin floorings with high profile satisfied customers in India and international markets.

Announcing the launch, Richard Seguin, C.E.O., ParexGroup SA said, “After proven history of successful acceptance of products across the world, backed by rich experience in Asian markets, ParexGroup is now pleased to launch its operations in India. ParexGroup enjoys a strong expansion into emerging markets and we believe India is the corner stone of our future development in the Asia/ Pacific region. We would largely benefit from the expertise of our local partner Apurva India Ltd., besides leveraging on the technical backup from ParexGroup subsidiaries from all over the world as well as Group support (Human Resources, purchasing, Research & Development, marketing, industrial processes). We have been very successful in high growth emerging markets in Asia Pacific zone and aim to be the leader in the segments we participate in Indian market”.

Ashok Narayan Kate, Managing Director ParexGroup Construction Products Pvt. Ltd. said, “The Construction Chemical Industry is growing at rapid pace due to potential demands triggered by urbanization trend in creation of infrastructure, high rise buildings, commercial establishments and industrial plants. We at ParexGroup India aim to create increased awareness of value additions through the use of world class technical mortars and waterproofing products in the construction sector. We believe the launch of innovative products marked by global technology and R & D will have a high degree of acceptance among our esteemed clientele in India”

ParexGroup of companies offer a full range of products for new construction or renovation, for façade decoration and protection, all adapted to suit the architectural styles and construction methods of the area. Today ParexGroup operates in 21 countries, 60 manufacturing facilities, 2 group research & development centers, 9 local research & development laboratories and has achieved a sales turnover of 900 million USD in 2012. ParexGroup is known for its innovative product range, consistent quality and strong commitment to Green initiative in Construction industry.

ParexGroup India will initially focus on 2 market segments: waterproofing systems under Davco brand and Concrete maintenance and protection solutions under Lanko brand. The products would be useful for waterproofing of various areas, structural grouts, concrete protection and repairs. The products would find applications in specialized areas like waterproofing of exposed areas, waterproofing through crystalline technology in form of admixture and coatings, rapid setting and high strength structural grouts, rapid setting and high strength concrete repairs including under water repairs and cement based self leveling flooring.